by akhra | Sep 16, 2024 | Blog, PPC, Strategy
PPC Budget increase - be careful When increasing budgets by 50% or more in PPC (Pay-Per-Click) campaigns, CPC (Cost Per Click) and CPA (Cost Per Acquisition) often rise due to several key factors: 1. Increased Competition for Higher Ad Positions: A higher budget often...
by akhra | Aug 31, 2024 | Blog, PPC, Strategy
Granular + Broad Marketing - How a PPC campaign should be created? In the world of pay-per-click (PPC) advertising, the tension between following Google’s best practices and meeting client expectations is a common challenge. On one side, Google advocates for a more...
by akhra | Jul 7, 2024 | Blog, PPC, Strategy
Revolutionising PPC Campaigns with Automation: A Case Study on FMCG Client Success At Amin Digital, we are always at the forefront of innovation in digital advertising. Our latest breakthrough is an automated tool designed specifically for Pay-Per-Click (PPC)...
by akhra | Jan 4, 2024 | Blog, PPC, Strategy
Get A-Head of the Game: Why Your Google Ads Need a Quality Score Audit Tired of seeing your PPC budget disappear into the ether without tangible results? You’re not alone. Even seasoned online marketers can fall victim to hidden inefficiencies in their Google...
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